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Know what your waitlist is worth

Waitly measures what every restock alert brings back, then turns waiting shoppers, preorders and sales into a score and a restock estimate for each product.

Analytics

Example store

Right now

Shoppers waiting

1,284

Live waitlists

37

Last 30 daysGrowth

Recovered revenue

$4,912

Bought after alert

23%

Open demand, last 30 daysPro

30 days agoToday

Results you can put a number on

Choose all time, the last 24 hours, the last 7 days or the last 30 days. Every figure follows the period you pick.

Right now

Shoppers waiting and live waitlists, on every plan. The Waitly home page also shows your most wanted products at a glance.

How the demand endedGrowth

For every shopper who joined a waitlist: did they buy after an alert, are they still waiting, or did they leave? Bought after alert and conversion rate show how well your alerts land.

Recovered revenueGrowth

The value of orders placed by alerted shoppers within your attribution window (7 days by default). Refunds and unpaid cancellations are subtracted, so the figure is what you actually kept.

A send log for every restock

Each restock gets a row: how many alerts went out and what happened to them. Open it to see each shopper’s status.

Queued
On its way to the shopper’s inbox.
Delivered
Accepted by the email service for delivery.
Failed
The email service refused it.
Withheld
Held back because the cycle’s alert allowance ran out. The shopper stays on the list.
BoughtGrowth
The shopper went on to buy within your attribution window.
Not sentPro
Never needed: the item sold out before that shopper’s batch.
HeldPro
Units reserved for shoppers, and whether each sold or lapsed.

Send log

Example store

Send log, example store
RestockSentDeliveredBought
Harbor overshirt / MToday242412
Trail runner / 9Yesterday12011831
Brass lampMar 216165

Demand Score Pro

Every product and variant with demand gets a score from 0 to 100. Every store is measured on the same fixed scale, so a score doesn’t move just because something else in your catalogue did.

  • Waitlist sizeHow many shoppers are waiting right now.
  • PreordersPreorder units over the last 90 days.
  • Sales velocityUnits sold per day while the item was in stock.
  • Restock frequencyHow often it has come back in the last 90 days.
  • Repeat demandShoppers who come back for it again.
  • Conversion after alertsHow many alerted shoppers bought, once at least 20 alerts have gone out.
  • Signup growthThe last 14 days of signups against the 14 before.

When Waitly hasn’t seen enough of an input yet, it leaves it out and lists it as “Not known yet” rather than guessing.

Harbor overshirt / M

Example store

Demand Score

78Very high

  1. Low0+
  2. Medium30+
  3. High50+
  4. Very high70+
  5. Critical85+

Example score 78, in the Very high band.

Low 0 to 29, Medium 30 to 49, High 50 to 69, Very high 70 to 84, Critical 85 to 100.

Restock suggestion Pro

How many units to order next, worked out per variant from what Waitly has actually seen. It’s always shown as an estimate, with the working next to it.

46waiting shoppers likely to buy
plus12preorder units not yet shipped
plus18a month of sales at your in-stock pace
minus8stock on hand
about70units to restock

Rounded up, on purpose. Results round up to the next 5 below 100, the next 10 below 1,000 and the next 50 above, so they read as an estimate, not a count.

Honest about gaps. A part Waitly hasn’t seen is left out and named. If stock already covers demand, it says so. Too little data, and it says “Not enough data yet”.

Never a promise. Every suggestion carries the same note: an estimate from what Waitly has seen, not a promise of sales.

Restock planner Pro

Every product and variant with demand in one sortable, searchable table: its score, how many wait and its suggestion. Plan a whole purchase order in one sitting.

The home page’s “Restock next” card picks out the products to look at first.

Restock planner

Example store

Restock planner, example store
VariantDemand ScoreWaitingSuggested restock
Trail runner / 991 Critical142about 180
Harbor overshirt / M78 Very high64about 70
Harbor overshirt / L55 High29about 35
Brass lamp33 Medium11about 15

More detail when you need it

Variant demandPro

Which sizes and colors people are actually waiting for, product by product.

TrendsPro

New signups and open demand over time, to spot a product heating up before it sells out.

Potential revenuePro

An estimate of what each waitlist could be worth if you restocked, from the people waiting and how often alerts convert.

Preorder volumePro

Which products take the most preorders over the period you choose.

Restock with numbers, not a hunch.

Start free and see your waitlists fill. Growth shows what they recover; Pro shows what to reorder.