What to do when a product isn’t available
Sold out, on its way, running late. Each of these answers the question for any Shopify store first, with or without an app, and then shows how Waitly handles it.
Back in stock notifications on Shopify: with an app, without one, or not at all
Shopify doesn’t email shoppers when a sold-out product returns. Here are the ways to do it, with and without an app, and how to tell which one your store needs.
Works on the Free plan
Should you hide sold-out sizes on Shopify, or let shoppers ask for them?
Hide a sold-out variant when it isn’t coming back, and show it crossed out when it is. Here’s how to do either in your theme, and how a visible sold-out size can collect the demand for it.
Works on the Free plan
“Continue selling when out of stock” on Shopify: backorder, preorder or waitlist?
Shopify’s checkbox lets shoppers buy at zero stock, but the page still looks in stock and nothing caps the orders. Here is how it compares with a preorder and a waitlist.
Works on the Free plan
Your preorder will ship late: what to tell customers, and what the rules require
A supplier is late and orders you’ve already taken won’t ship on time. Here is what to tell customers, what the US FTC rule and UK law require, how to do it by hand in Shopify, and what Waitly does for its own preorders.
Growth
When a restock sells out before your waitlist can buy
A small restock and a long waitlist turn one email into a race. Here is why it happens, what you can do by hand, and how batches and held units change who gets the stock.
Pro
How much inventory to reorder after a product sells out
A sold-out product records no sales, so your sales history says to order too little. Here’s how to correct the number by hand, and how a waitlist fills in the part you can’t see.
Pro
Put a Notify me button on your sold-out products today.
Start on the free plan. It takes two steps and no code, and every sold-out variant starts collecting demand straight away.